August 2017 – Marked Its Arrival With Great Updates In Digital World

August arrived with great updates that took us by surprise. From Google introducing some mind-blowing updates and features along with WhatsApp that wept our feet off, here is a lowdown of what new digital things arrived.

1. Facebook Rolls Out Public Sharing for Stories Platform

When Facebook Stories launched globally in March, you could only share to all your friends or a subset of them. Now if you allow public followers, you can post your Story publicly so anyone can watch.

2. Facebook Will Soon Rank Web Page Links on Mobile Based on Loading Speed

During the coming months Facebook is making an update to News Feed to show people more stories that will load quickly on mobile and fewer stories that might take longer to load, so they can spend more time reading the stories they find relevant. Beware web developers great change ahead!

3. Google Updates Image Search Engines for Recipes, Products, and More!

Google Image Search helps you search shots of your favorite people, places and things as well as research products, destinations, dishes and styles.
Now on the Google app for Android and mobile web, they are adding relevant badges to images indicating what else you can discover with a single tap. These badges will help you uncover images where next steps or more in-depth information is available—everything from bags to buy, to recipes to try.

4. Facebook Tests Custom Audience Based on Interactions with Page Events

Facebook appears to be testing the ability for page administrators to create custom audiences based on users’ interactions with their pages’ events.
Brands will be able to choose custom audiences made up of users who responded to any event on their pages or to specific events, and they will also be able to include users who RSVPed as going, interested, or both.

5. Facebook Rolls Out Interactive Greetings for Posts and Comments

Facebook rolled out a new interactive feature in which greetings of “Congratulations” or “Congrats” in posts and comments are highlighted in red and will generate an animated confetti and balloon drop when clicked.
Similarly, sending Xs and Os generates a burst of red hearts. This new feature appears to be available on the news feed, as well as in groups and pages. However, it doesn’t appear to be available to all users.

6. Facebook Now Tests Live Features for Its Stories

Facebook is now testing live option to its stories with AR selfie filters, giving the audience the platform to showcase, live, unadulterated, real time stories and audio on facebook. This feature is now in the testing phase and isn’t currently available! I’m thrilled to try this new feature as soon as it rolls out.

7. “Watch” – A New Video Platform to be Launched by Facebook

Facebook is now working to add another feature for its users to view videos on its social network with a platform called Watch. A lot of original content would be formulated and be a part of Watch. Facebook plans to gain larger audience and serve as a competition for video streaming rivals like Amazon Primes, Netflix and YouTube.

8. Spot Fake Links on Facebook Even Before Clicking It

Fake news is an ongoing battle for Facebook, but the latest feature is designed to help users make their own informed decision from more than one source.
Facebook Related Articles have been popping up for a few years — but now the social media platform is loading related stories before the user clicks as an effort towards fighting fake news. This feature would enable users to access legit and more relevant articles according to their interests.

9. Facebook Releasing Marketplace for Desktop

Facebook is a platform where people make connections and to help people achieve this, facebook has rolled out Marketplace, a convenient destination to discover, buy and sell items with people in the community. Marketplace makes it easy to find new things and find a new home for the things you are willing to sell. To visit Marketplace, just tap on the shop icon at the bottom of the Facebook app and start exploring.

10. Go Live on Instagram with your Friends

Instagram is stepping up the live update feature by adding this new element! Now, with this update you can go live on instagram with your friends from different places, at once. You can add a friend and choose to even leave a live instagram story at ease. This feature would benefit social media influencers and brands that connect directly to the people.
11. Night Mode for Desktops Now Live on Twitter

Twitter has now rolled out the option of night mode for the desktop users, as well. This feature was earlier tried and tested with the iOS and android applications of Twitter. It enables the user to work conveniently at night without straining their eyes with the bright light of the webpage. It is now available for a few users who are a part of the test group.
12. Google Introduces Hands-free Calling Capabilities to Google Home Hub

We all know that users can already use Google Assistant to help them place a hands-free call to anyone on their mobile phone. Google announced that people in the U.S. and Canada will soon be able to do the same on Google Home. This new AI service will be easy to use and free of charge. It will also feature voice recognition to support multiple users and give greater context around whom to call.
Google also notes that calls can be made to the user’s own personal contacts, as well as millions of businesses across the U.S. and Canada.
13. Facebook Allows Admins to Link Pages to Personal Profiles

Great news for Marketers and businessmen! : Facebook page admins can now link the pages they manage to their personal profiles. When users add their page to their profile, they’ll automatically be listed as a “team member” on that page.
14. Facebook Launches Dedicated Trending News Section on Mobile App

Facebook is renovating its Mobile App with this new feature. The new Trending News section can be found on both iOS and Android devices and features the latest stories with a focus on headlines and sources, not just topics. The news items will also be ranked based number of likes, comments, and shares each has received.
15. Facebook Takes Birthday Celebrations to Next Level

Facebook is amping up its user’s birthday celebrations with these 2 amazing features!
These include the opportunity to dedicate one’s birthday to support for any of the 750,000 U.S.-based non-profits available through Facebook’s Fundraisers tool and new auto-generated, shareable birthday videos that can be personalized with images of you and the birthday celebrant.
16. Google Launches Allo for the Web

Say Allo to the Web!
Google’s AI-powered messaging app, Allo, is now available on the web. Digital Trends reports that Allo for web “requires an Android phone… [and] a registered Allo account to use it.” Once approved, users can sign up and access the Allo web interface. At this time, Allo for the web can only be accessed through Google Chrome but Google states that it’s “actively working to support more browsers in the future.”
17. Instagram Streamlines Conversations With Threaded Comments

Instagram will make conversations on posts “even easier” to track and respond to specific users by organizing comments in threads. Instagram will roll out this update worldwide to both iOS and Android in the following weeks.
18. LinkedIn Rolls Out Video Creation on Mobile App

LinkedIn announced that it’s starting to roll out a video creation tool within its mobile app. Mashable reports that “the feature is only available for frequent contributors at the moment, but will be available to everyone else soon.”
19. Google Now has Six-Second Video Previews to Mobile Search

Google announced a major update to its mobile search results pages. Whenever your query brings up a video, Google will now show you a silent six-second clip to help you decide if it’s actually a video you want to see.
20. Whatsapp Adds Colorful Text Status Updates, Just Like Facebook

WhatsApp began to roll out Status updates you can make by writing text on a colorful image background. While Status debuted as a text-only feature, it grew to include photos and videos.This update also lets you choose a font, background color, and even add links.
21. Facebook Clubs Stories Camera with Live, GIF & Text Sharing

Facebook added the ability to go Live, shoot two-second GIFs and share full-screen text posts on colored background from Facebook Camera, which lets you share to Facebook Stories, Direct messaging and the traditional News Feed.
22. Facebook Now Bundles Memories into a Monthly or Seasonal Recap Story to Prompt Sharing

As explained by Facebook:

“We’ve launched a new experience that packages your recent memories in a delightful way for you to enjoy and share. For related recent memories, we will bundle them into a monthly or seasonal memory recap story. Like On This Day, these memory recap stories will show up in News Feed and are shareable.”

BY – Espressotive

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